Morinaga introduces "MACA Chocolate" for men
6, 19. 2007
"MACA Chocolate" for busy men
Morinaga & Co., Ltd. started selling "MACA Chocolate", the first batch of chocolate targeted at businessmen in their 30's to 40's, from June 12, 2007. It contains 64% cacao to give the bitterness of cacao and is mixed with 200 milligrams of the maca essence per pack. The chocolate is made into small balls for easy eating even at work in the office. Maca is said to be rich in vitamins, minerals, amino acid and other nutritious substances that support good health from inside the body. The suggested price of the new product is 158 yen per 40-gram pack, including tax.