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Nikon surpasses Canon in digital SLR camera sales in 2007: BCN

1, 25. 2008

   Nikon Corp. held the largest domestic market share of 43.8% for digital single-lens-reflex cameras in 2007, according to a survey on the sales of such cameras in terms of units conducted by the market research company BCN. The survey results were announced on Jan. 10, 2008. The brisk sales by Nikon were attributed to a successive introduction of models designed for beginners. Canon Inc., which occupied the largest shares in similar surveys conducted by BCN in 2005 and 2006, dropped to the second place in the latest survey at 40.0%. Ranked third was Pentax Corp. at 5.8%.

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